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Mod 1 - New Business Ventures, Entrepreneurs and Marketing: What, Why and How

Students will be taught how to identify gaps in the market for products, and how to fulfil the customer needs for those products by providing quality product at a reasonable price on time. Funding of start-up business are discussed at length. Various aspects of business management, the legal business environment, competition, and marketing are included in the module. The growth and career path of the entrepreneur in a few core sectors such as chicken farming, soft toy manufacturing, woodwork, livestock farming and transport/delivery is extensively explained.

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$45.00

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